Actual candy bars using the new July 2018 molds. See my Photoshop rendition before the molds were available and in production in the image below.
What a honor to be a part of a Chicago Tradition. As a graphic designer working with the marketing manager, we took the new logo and branding initiatives and created dynamic marketing collateral pieces, brochures, sell sheets, folders and more. No easy task as the old logo has been in existence since the 1930's. The new molds for the chocolate bars were not delivered yet. So it was up to me to take existing taste appeal shots of chocolate bars, remove the old logo and add the new logo. Intense Photoshop work using color correction, perspective, depth, warp, and effects.